For sellers on Amazon, it is often a challenge to stand up to the competition and be successful. Advertising on the platform, which is becoming increasingly intensive, plays a decisive role.

One way to advertise is the Amazon Demand Side Platform (DSP), which enables sellers to advertise their products in a more targeted manner and improve their presence on the platform and across the World Wide Web. In our white paper, we provide a comprehensive overview of DSP and how it can be used.