It is essential for sellers on Amazon to always keep track of relevant events, deal phases and seasonal highlights in order to optimally adjust their sales strategy. But in view of the multitude of events, it can be a challenge to keep an eye on all important dates.

Valuable support is provided by Amazon event calendar 2025, which provides a structured overview of all major shopping events, discount campaigns and high-sales phases. From Prime Day to Black Friday to seasonal campaigns — with this calendar, sellers can plan their advertising and warehousing strategy in a targeted manner.

In our white paper, we provide a comprehensive overview of the 2025 event calendar and provide valuable tips on how you can maximize your sales opportunities through strategic planning.